AI for travel agents in India.
A fully free WhatsApp AI agent.

Demand is growing fast. According to the Ministry of Tourism’s India Tourism Data Compendium 2025, Indian nationals made 30.89 million departures abroad in 2024, up 10.79% on 2023, and there were 2,948 million domestic tourist visits, up 17.5%. Most of those trips start with a question on WhatsApp.

The trouble is timing. Families plan trips in the evening and on Sundays, when your office is closed, and NRIs write from other time zones. A traveller who hears nothing for twelve hours has usually asked two other agents by then.

That’s where an AI agent helps most: Wapzen answers on your own WhatsApp number from your package sheet, sends itineraries and records each enquiry for your team.

Wapzen links the number you already use as a device, the way WhatsApp Web does, so your phone keeps working and your team can still reply. The AI is included: no OpenAI account and no coding. Set it up once with your packages, and it replies while you’re on a site visit, at the airport or asleep.

Here’s how a chat with a family could go:

• One PDF per package, with a clear note, so the agent sends the right one.
• Real photos of the hotels you use, not stock images.
• Seasonal prices change. Replace the file and update the package sheet when they do. The agent only knows what you gave it.
• Your website as a source. If your packages are published on your site, the agent can read them. Ask test questions to check that its answers match the site.

1. The agent qualifies the lead in the chat, without sending a long form.
2. Take Order saves it. Take Order was built for product orders, so here it acts as an enquiry form. Test it with a few made-up enquiries before you rely on it.
3. Your sales team gets an alert on WhatsApp, under Order alerts on WhatsApp, with every detail.
4. Your expert sends the quote on the same chat, from the phone or the dashboard.

If you use a travel CRM with a public API, an API tool can send each enquiry there too. That needs someone technical, and you should test it a few times before relying on it.

• Fixed packages and departures: the agent quotes them from your sheet.
• Custom trips: the agent collects the details; your team builds the quote.
• Flights and hotels: your team checks your portals and confirms.
• Payment: the agent can share your bank or UPI details if you want, but it doesn’t take payments or check that they arrived.

Write “a booking is confirmed only when our team confirms it” into the instructions. Then the agent never promises a room or a seat you don’t have.

A practical routine: draft a new itinerary with an AI assistant, check every hotel, timing and price yourself, save it as a PDF, then upload it to Wapzen so the agent sends it to every traveller who asks.

• One line in the instructions: “Reply in the customer’s language.” List the languages your customers use.
• Test each language with someone who speaks it, especially place names and package terms.
• Voice notes: many families send them. Test with real ones, because accents and background noise affect accuracy.

• Visas: the embassy decides. The agent can list documents from your information and offer help, never a guarantee.
• Taxes on the quote: rules change. Budget 2026 replaced the 5% and 20% TCS slabs on overseas tour packages with a flat 2% from 1 April 2026, according to tax practitioners’ summaries. Confirm the current rule with your CA, and let your team put taxes on the final quote.
• Prices that move: airfares and peak-season hotel rates. The agent says your team will quote them.
• Trust: travellers worry about fake agents on WhatsApp. Put your registered business name, office address and website in the information, so the agent can share them when asked.

This is general information, not tax or legal advice.

• Collect the minimum. The sample prompt tells the agent not to ask for passport numbers, passport photos or card details.
• A WhatsApp number doesn’t prove identity. Don’t let the agent discuss someone’s existing booking or documents.
• Know where the data goes. Wapzen’s main database is in Singapore, its servers in Singapore and Germany, files in Images & Files are stored in South Korea, and AI providers may process messages in the United States. Our privacy policy has the details.

This is general information, not legal advice.

Many travellers, especially older ones, prefer to call. When you’re busy, the voice agent answers package questions, explains what’s included and takes the caller’s details. It pauses for a second or two before each answer. See AI calling for Indian businesses for more.

Take an agency with 30 enquiries a day and about 6 replies each: 5,400 replies a month, of which the first 1,000 are free under Meta’s pricing.

• AiSensy: ₹1,500 plan + ₹1,350 AI add-on + 4,400 replies × ₹0.145 (₹638) = ₹3,488 + 18% GST, about ₹4,116. The add-on covers 1,000 AI messages, so the rest cost extra.
• Meta’s Cloud API directly: 4,400 × ₹0.115 = ₹506 + GST in message charges, but you build, host and pay for the AI yourself.
• Wapzen: fully free, with no card and no Meta message charges. It isn’t Meta’s official platform, so there are no approved templates and no green tick.

Prices are from AiSensy’s pages and Meta’s India rates of 1 October 2026; both change every quarter. For other platforms, see what a WhatsApp chatbot costs in India.

1. Sign up free. No card and no API key.
2. Prepare your instructions first. The agent starts replying as soon as the number is linked.
3. Link the number. In WhatsApp: Linked devices → Link a device → Link with phone number instead, and enter the code. On a computer you can scan the QR code.
4. Add your packages with prices, inclusions, exclusions and policies, as text, PDF or Word. Scanned brochures can’t be read, so use files with selectable text.
5. Upload itineraries and photos in Images & Files, each with its note.
6. Switch on Take Order with your enquiry questions, and add your sales number under Order alerts on WhatsApp.
7. Test it from another number, including “will my visa be approved?” and “what’s the airfare?”.

These instructions are for a made-up agency. Change them to yours:

You are the virtual travel assistant of Demo Holidays, a travel agency in Ahmedabad, Gujarat.
Say in your first message that you are a virtual assistant.
Reply in the customer's language: English, Hindi, Hinglish or Gujarati. Use two or three short sentences and ask one question at a time.
For packages, prices, inclusions, hotels and policies, use only the information you were given. If something isn't there, say so and offer a reply from our travel expert.
Never quote flight fares, never confirm availability of flights, hotels or seats, and never promise a visa approval. Say our team checks and confirms.
Never quote tax amounts such as GST or TCS. Say they will be on the final quote.
To record an enquiry, ask for the destination, travel dates, departure city, number of adults and children with ages, hotel category and budget. Repeat the details and ask the customer to confirm.
Don't ask for passport numbers, photos of passports or card details in this chat. Our team collects documents when the booking is confirmed.
For cancellations, refunds and complaints, explain the written policy and say a team member will reply.
Office hours: Monday to Saturday, 10 am to 7 pm.

• You can take over any chat. Each conversation in the dashboard has an AI switch. Turn it off and the agent stops replying to that traveller only.
• Your tour groups stay as they are. The agent doesn’t reply in WhatsApp groups unless you switch that on for a group.
• It works on your current number, personal or WhatsApp Business, as a linked device.
• Wapzen is an independent product, not made by Meta or WhatsApp.